AIMConf Blog

AIM 2024: The Big Picture: Economic Insights and Marketing Innovations in Multifamily

The Big Picture: Economic Insights and Marketing Innovations in Multifamily

Today’s economic picture is driving housing choice and affecting apartment marketing...

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AIM 2024: Lights, Camera, Acquisition! Creating an AI-Powered Video-First Strategy

Lights, Camera, Acquisition! Creating an AI-Powered Video-First Strategy

Apartment marketers find value in streaming video ads.

Apartment marketers are finding the...

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AIM 2024: You Need Help from Operations! But You Need Good Data First…

You Need Help from Operations! But You Need Good Data First…

Operations and marketing teams working together can help increase renter satisfaction.

Apartment residents...

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AIM Reinvent - Post Pandemic Self Guided Tours and Smart Home Adoption

Rently provides self-guided tours and smart home technology to over 3500 operators. In this session, we will understand some of the underlying data...

Marketing Data Social Search

AIM Reinvent - A Partner in the Renter Journey: Staying Top of Mind

As renters begin their search, become more serious about their selection criteria, and get closer to making a move, are you along for the ride?...

Marketing Data Website

AIM Reinvent - Is Your Property Website Helping You or Hurting You

Multifamily is moving faster than ever! Do you have the tools you need to succeed? Discover 5 critical data points you might be missing. Learn how...

Marketing Data

AIM Reinvent - Innovations in Marketing Analytics

Multifamily is moving faster than ever! Do you have the tools you need to succeed? Join this session to discover 5 critical data points you might be...

Marketing Data

AIM Reconnect: Defining “Good”: Marketing Benchmarks to Measure Success

If you find yourself asking “is that good?” everytime you look at your marketing dashboard, this roundtable is for you! Marketing numbers are...

Insider Self Touring Proptech

AIM Reconnect: An Inside Look at Self-Guided Tours

Lessons Learned, Different Perspectives and Practical Tips to Get Started or Boost What You’re Doing Now Join us for a discussion with those on the...

Marketing

AIM Reconnect - First mile marketing: Streamline your customers’ journey through a flexible tech ecosystem

Renter behaviors and preferences have fundamentally changed from the “before times” to now. And with it, so have the tools, technology and...

Marketing Data Marketing Analytics

AIM Reconnect - Marketing Analytics: What you use today, and what you need tomorrow and beyond

What analytics are most important to power your strategy? Discuss with your peers the most used data points, the ones that you need right now, and...

Data Data Privacy Digital Advertising

AIM Reconnect - Marketing Attribution: Valuing The Customer Journey

Why you need quality 1st party data. Learn about upcoming changes in digital advertising, how to map your customer journey, activate experiences...