AIMConf Blog

AIM 2025: Think Small, Win Big

Stupid Marketing Sh*t We've Done (And How to Stop You From Doint It Too)

Co-Speaker Christina Singleton, Speaker Shelby Moore, and Micro-Influencer Aleena Ferlin...

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AIM 2025: Stupid Marketing Sh*t

Stupid Marketing Sh*t We've Done (And How to Stop You From Doint It Too)

PanelistsSiobhan Park, Devin Lusk, and Michael DeFrang delivered a humorous but hard-hitting...

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AIM 2025: More Than Stars

More Than Stars: How Maintenance Drives Resident Reviews in the Age of FTC Accountability

In the engaging AIM 2025 session “More Than Stars,” speakers Dani Black, Chief...

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AIM 2025: Friction Feud

Friction Feud: How Friction Between Marketing, Tech and Team Slows Leasing

Friction Feud was presented in a game show format to spotlight how...

Lead Gen customer experience

AIM 2025: Lead Like You, Not Like Them

Opening Keynote: Lead Like You, Not Like Them

Rocky Garza took the AIM 2025 stage with a bold and energizing call to action: stop trying to lead...

Data ILS Lead Gen

AIM Reconnect: Lead Gen in a post-ILS world?

Multifamily operators have long had a love-hate relationship with the ILS. These sites have been the go-to tools for easy lead volume, but...