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AIM 2023: Apt Operators Using Demand Gen and Branding to Combat Market Changes

Technology improving onsite productivity, especially in the leasing office.

With rents trending down, interest rates trending up, and operators...

AIM 2023: AI and the (rapidly evolving) state of search

“Search experience optimization” is the new way to look at SEO.

Given recent rapid advances in artificial intelligence, the future of apartment...

AIMx 2022: Views From the Rollercoaster

Q3 Brought an End to Coasting on 2021 Multifamily Demand

The multifamily industry managed to ride the wave of an historic 2021 all the way through...

AIM Reconnect - Marketing Analytics: What you use today, and what you need tomorrow and beyond

What analytics are most important to power your strategy? Discuss with your peers the most used data points, the ones that you need right now, and...

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