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AIM 2019 Session Recap: Will Automation End Leasing Agents?

Will Automation End Leasing Agents?

Automated self-guided tours were the talk of the 14th Annual Apartment Innovation and Marketing Conference (AIM...

AIM 2019 Session Recap: The New Financial Amenity Game

The New Financial Amenity Game

Millennials may not have invented the subscription economy, but they’ve expanded it beyond our wildest dreams. And...

AIM 2019 Session Recap: The Future of Multifamily in 9 Startup Presentations

The Future of Multifamily in 9 Startup Presentations

One of the benefits of attending the 14th Annual Apartment Innovation and Marketing Conference...

AIM 2019 Session Recap: Technology Investment Outlook 2020

Technology Investment Outlook 2020

Staying current with technology is in itself a challenging business, as property management systems (PMS),...

AIM 2019 Session Recap: Smart Home Due Diligence and Security

Smart Home Due Diligence and Security

If you think everyone wants smart home technology, there may be several surprises for you down the road. Its...

AIM 2019 Session Recap: Search Engine Strategies Forum

Search Engine Strategies Forum 2019

Multifamily search is nothing like “search one and done.” Research tells us that renters use a variety of search...

AIM 2019 Session Recap: Resident Engagement

Resident Engagement: The New Currency of Multifamily

In the past, the nature of “resident engagement” has seldom meant happiness for property owners....

AIM 2019 Session Recap: Why Renters Leave

Why Renters Leave? Don’t Beat Yourself Up!

When good renters break or fail to renew a lease, we’re often left wondering, “Why did that happen?” Well,...

AIM 2019 Session Recap: Psychological Marketing

Psychological Marketing: The Mind Games You Need To Master

Psychology plays an enormous part in marketing, as companies utilize behavior tactics to...

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