AIMConf Blog

AIM 2024: The Big Picture: Economic Insights and Marketing Innovations in Multifamily

The Big Picture: Economic Insights and Marketing Innovations in Multifamily

Today’s economic picture is driving housing choice and affecting apartment marketing...

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AIM 2024: Lights, Camera, Acquisition! Creating an AI-Powered Video-First Strategy

Lights, Camera, Acquisition! Creating an AI-Powered Video-First Strategy

Apartment marketers find value in streaming video ads.

Apartment marketers are finding the...

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AIM 2024: You Need Help from Operations! But You Need Good Data First…

You Need Help from Operations! But You Need Good Data First…

Operations and marketing teams working together can help increase renter satisfaction.

Apartment residents...

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AIM 2023: Centralize, Automate, and Scale your Customer Journeys Using Automated Workflows

Apartment operators continue to make the case for centralized leasing – including to their investors.

Centralized leasing is not for every company –...

Automation Multifamily

AIM 2023: Automated Customer Touchpoints Set the Stage for Apt Centralization

Applying automated customer touchpoints is an essential precursor to realizing operational efficiencies and centralizing property operations.

With...

Automation Leasing Autonomous Leasing

AIM 2022 Session Recap: Meet The Leasing Office of The Future

Multifamily operators have been embracing automation for years...

And trends including the Great Resignation, remote work, unprecedented amounts of...

Marketing Automation

AIM Reconnect: Marketing Automation: 2022 & Beyond

Right now, A.I. products are helping us automate the leasing process. We will brainstorm additional opportunities for automation that will impact...

Automation Self Touring Webinar

AIM 2020 Webinar Recap: Automated Apartment Tours and Leasing (Part 3)

Part III of “Automated Apartment Tours” Provides Deep Dive on Digital Touring Technology

Automation Self Touring Webinar

AIM 2020 Webinar Recap: Automated Apartment Tours and Leasing (Part 2)

Part II of “Automated Apartment Tours” Highlights Importance of Giving Prospects Options

Automation Self Touring Webinar

AIM 2020 Webinar Recap: Automated Apartment Tours and Leasing (Part 1)

Part I of AIM Webinar Shines the Spotlight on Unattended Leasing & Touring Solutions

With stay-at-home orders in place and social distancing the...

Insider AIM 2019 Automation

AIM 2019 Session Recap: Will Automation End Leasing Agents?

Will Automation End Leasing Agents?

Automated self-guided tours were the talk of the 14th Annual Apartment Innovation and Marketing Conference (AIM...

Insider AIM 2019 Automation

AIM 2019 Session Recap: 3rd Party Management - Ripe for Disruption?

3rd Party Management - Ripe for Disruption?

Is it a good or a bad thing that AI may surpass humans in certain areas of property management? That was...