October 14, 2026
Bilt Comedy & Rewards Show Hosted by Margette Hepfner, President of Housing at Bilt and Matt Friend, Director of Neighborhood Comdey, the session honored leaders from Bozzuto, ...
Read article: AIM 2026: Bilt Comedy & Rewards Show – Hosted by comedian and Bilt Director of Neighborhood Comedy, Matt Friend, and honoring marketing executives from Avenue5, Bozzuto, RPM, Thrive, and Windsor ↗
October 14, 2026
From Leases to Capital and Contracts: How Multifamily Marketers Win Investors, JV Equity, and Third-party Management The panel featured Liz Tennican, Managing Partner, Head of ...
Read article: AIM 2026: From Leases to Capital and Contracts: How Multifamily Marketers Win Investors, JV Equity, and Third-party Management ↗
October 14, 2026
Your Digital Double: A Hands-On Agent-Building Workshop Kristi Fickert of Curie and Justin Jones of SmartRent, co-founders of the AI Exchange, challenged attendees to move beyond ...
Read article: AIM 2026: Your Digital Double: A Hands-On Agent-Building Workshop ↗
October 14, 2026
Transparency Sells: Using All-In Pricing to Stand Out in a Crowded Market Moderated by Allison Nesbitt, Vice President of Solutions and National Sales at Zumper, the panel ...
Read article: AIM 2026: Transparency Sells: Using All-In Pricing to Stand Out in a Crowded Market ↗
October 14, 2026
Behind the Curtain: How Sharing Anonymized Insights Makes Everyone Smarter Moderated by Reid Wicoff, co-founder and CEO of Digible, the discussion featured Lindsay Jacobs, SVP of ...
Read article: AIM 2026: Behind the Curtain: How Sharing Anonymized Insights Makes Everyone Smarter ↗
October 14, 2026
Canva for Multifamily Workshop Jordan Restad and Jordan Harkins of Thrive Communities framed the session around an increasingly common tension: traditional designers want ...
Read article: AIM 2026: Canva for Multifamily Workshop ↗
October 14, 2026
Bringing Multifamily’s Blind Spots Into Focus: Understanding the Full Journey Behind Every Lease Andrew Cederlind, President and COO of Conversion Logix, opened the session with a ...
Read article: AIM 2026: Bringing Multifamily’s Blind Spots Into Focus: Understanding the Full Journey Behind Every Lease ↗
October 14, 2026
Messaging That Moves: Storyboarding the Prospect Journey Matthew Kilmurry, Founder & CEO of Apartment Geofencing, and Jenna Miller, Vice President of Customer Experience at ...
Read article: AIM 2026: Messaging That Moves: Storyboarding the Prospect Journey ↗
October 14, 2026
The Attribution Revolution: Turning Data into Winning Decisions Moderated by Stuart Richens of Apartments.com, the panel featured Kelley Shannon of Buzzuto, Robert Lee of Hyly.AI, ...
Read article: AIM 2026: The Attribution Revolution: Turning Data into Winning Decisions ↗
October 14, 2026
Relay to Results: Aligning Marketing & Operations for the Win Featuring Diana Norbury, Sierra Berg, and Esther Bondardi, the session examined four legs of the multifamily ...
Read article: AIM 2026: Relay to Results: Aligning Marketing & Operations for the Win ↗
October 14, 2026
The Missing Engine: Why Marketing Ops Must Become a Core Function in Multifamily (Before AI Eats Us Alive) In The Missing Engine, Rebecca Busse shared lessons from her ...
Read article: AIM 2026: The Missing Engine: Why Marketing Ops Must Become a Core Function in Multifamily (Before AI Eats Us Alive) ↗
October 14, 2026
The Goldilocks Effect: Finding the “Just Right” in Marketing Spend and ROI Moderated by Annika Navac of The Bainbridge Companies, the discussion featured Heidi Jehlicka of The ...
Read article: AIM 2026: The Goldilocks Effect: Finding the “Just Right” in Marketing Spend and ROI ↗
October 14, 2026
AI Is Not Your Strategy: The Operator’s Playbook for ‘Boring’ Human-First Marketing in an AI-Search World Mike Whaling of 30 Lines and Derek Miller of The Sterling Group addressed ...
Read article: AIM 2026: AI Is Not Your Strategy: The Operator’s Playbook for ‘Boring’ Human-First Marketing in an AI-Search World ↗
September 4, 2025
The High Cost of Hyperbole: "Luxury" and Other Multifamily Curse Words It’s not often that a session makes you laugh and rethink your entire marketing strategy in the same breath, ...
Read article: AIM 2025: The High Cost of Hyperbole ↗
August 21, 2025
The Art and Science of Marketing: Leveraging Data to Power Creativity Jessica Peterka, Derek Miller, and Jocelyn Quall explored how modern multifamily marketers can strike a ...
Read article: AIM 2025: The Art and Science of Marketing ↗
August 19, 2025
Stupid Marketing Sh*t We've Done (And How to Stop You From Doint It Too) PanelistsSiobhan Park, Devin Lusk, and Michael DeFrang delivered a humorous but hard-hitting critique of ...
Read article: AIM 2025: Stupid Marketing Sh*t ↗
August 14, 2025
Started From The Bottom (Of The Funnel), Now We're Here: Leveraging AI Beyond the Lead This session brought together four multifamily marketing leaders—Dana Pate, Scott Allan, ...
Read article: AIM 2025: Started From The Bottom ↗
August 5, 2025
Apartment Marketing in a World of Price Transparency In a candid, fast-paced session, five industry and adjacent-market leaders tackled one of multifamily’s hottest issues: price ...
Read article: AIM 2025: Apartment Marketing in a World of Price Transparency ↗
August 5, 2025
Beyond the Theory: Building Real Campaigns with Generative AI Christy Fickert and Justin Jones opened “Beyond the Theory” by showcasing a playful AI-generated theme song, ...
Read article: AIM 2025: Beyond the Theory ↗
October 30, 2024
The Big Picture: Economic Insights and Marketing Innovations in Multifamily Today’s economic picture is driving housing choice and affecting apartment marketing strategy. The ...
Read article: AIM 2024: The Big Picture: Economic Insights and Marketing Innovations in Multifamily ↗
