AIMConf Blog

AIM 2024: The Big Picture: Economic Insights and Marketing Innovations in Multifamily

The Big Picture: Economic Insights and Marketing Innovations in Multifamily

Today’s economic picture is driving housing choice and affecting apartment marketing...

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AIM 2024: Lights, Camera, Acquisition! Creating an AI-Powered Video-First Strategy

Lights, Camera, Acquisition! Creating an AI-Powered Video-First Strategy

Apartment marketers find value in streaming video ads.

Apartment marketers are finding the...

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AIM 2024: You Need Help from Operations! But You Need Good Data First…

You Need Help from Operations! But You Need Good Data First…

Operations and marketing teams working together can help increase renter satisfaction.

Apartment residents...

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AIM 2024: Lights, Camera, Acquisition! Creating an AI-Powered Video-First Strategy

Lights, Camera, Acquisition! Creating an AI-Powered Video-First Strategy

Apartment marketers find value in streaming video ads.

Apartment marketers...

AI Leasing Autonomous Leasing

AIM 2023: Beyond AI Leasing Agents: What’s Next

Beyond AI Leasing Agents: What’s Next

Ellen Thompson, CEO, Respage, says when it comes to artificial intelligence (AI), the apartment industry ahead...

AI Self Touring

AIM 2023: An Owner, Operator, and ILS Walk into a Bar...

Self-guided tour scheduling, AI, and happier associates improve performance.

Apartments.com research shows that about 40 percent of renters are...

Marketing AI

AIM 2023: Applied AI for Multifamily Marketing

The apartment industry is finding more uses for Generative AI or ChatGPT every day.

Uses for Generative AI or ChatGPT continue to grow at an amazing...

Data AI Renter

AIM 2022 Session Recap: Leverage AI & Data Science to Expose Renter Journey Patterns & Drive Qualified Leads

The resident journey today is a busy and complex one.

Apartment operators are learning more every day about how AI and data science can make their...

AI Leasing

AIM Reconnect: Solving the Lead Paradox with an AI Leasing Assistant

Multifamily properties have leads coming from multiple sources and in multiple forms. Knowing which leads to follow-up with and when to follow-up...

AIM 2019 Innovation AI

AIM 2019 Session Recap: From Travelocity to AI Chat Marketing

From Travelocity to AI Chat Marketing

“If you don’t like change,” said tech industry icon Terry Jones at the 14th Annual Apartment Innovation and...