AIMConf Blog

AIM 2025: Growing from Within

Growing from Within: Promoting Opportunities with Equity and Impact

Speakers Jen Tindle, Dana Hill, and Saad Arij explored how multifamily organizations can cultivate...

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AIM 2025: A More Perfect Union

A More Perfect Union: Strategies for Creating a Better Integrated Proptech Stack & Ecosystem

This session brought together a dynamic panel of voices from across the...

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AIM 2025: The Art and Science of Marketing

The Art and Science of Marketing: Leveraging Data to Power Creativity

Jessica Peterka, Derek Miller, and Jocelyn Quallexplored how modern multifamily marketers can...

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AIM Reinvent - A Partner in the Renter Journey: Staying Top of Mind

As renters begin their search, become more serious about their selection criteria, and get closer to making a move, are you along for the ride?...

Marketing Data Website

AIM Reinvent - Is Your Property Website Helping You or Hurting You

Multifamily is moving faster than ever! Do you have the tools you need to succeed? Discover 5 critical data points you might be missing. Learn how...

Marketing Data

AIM Reinvent - Innovations in Marketing Analytics

Multifamily is moving faster than ever! Do you have the tools you need to succeed? Join this session to discover 5 critical data points you might be...

Marketing Data

AIM Reconnect: Defining “Good”: Marketing Benchmarks to Measure Success

If you find yourself asking “is that good?” everytime you look at your marketing dashboard, this roundtable is for you! Marketing numbers are...

Marketing

AIM Reconnect - First mile marketing: Streamline your customers’ journey through a flexible tech ecosystem

Renter behaviors and preferences have fundamentally changed from the “before times” to now. And with it, so have the tools, technology and...

Marketing Data Marketing Analytics

AIM Reconnect - Marketing Analytics: What you use today, and what you need tomorrow and beyond

What analytics are most important to power your strategy? Discuss with your peers the most used data points, the ones that you need right now, and...

Marketing Leasing

AIM Reconnect: Marketing & leasing in a post-pandemic world

Join us to discuss:

Changing consumer behavior

New leasing strategies

Technology

Industry data/reports

Leading/managing through change

...

Marketing Leasing

AIM Reconnect: Leveraging Marketing Automation to Improve Your Leasing Journey

Your customers live in a hyper-connected world and expect to have a consistent experience as they switch between mobile phones, tablets, laptops,...

Marketing Automation

AIM Reconnect: Marketing Automation: 2022 & Beyond

Right now, A.I. products are helping us automate the leasing process. We will brainstorm additional opportunities for automation that will impact...