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AIM Reconnect - Marketing Analytics: What you use today, and what you need tomorrow and beyond

What analytics are most important to power your strategy? Discuss with your peers the most used data points, the ones that you need right now, and finally what’s your wish-list for the future?

Join this dynamic discussion with industry associates, led by Esther Bonardi, and address the following:

- Let’s start with what you use today – what are the most common data points that you use today to determine your marketing strategy?

- What data points do you need right now, but are difficult to access?

- Let’s stretch! What would you love to have? What marketing analytics are on your wish list?

Presenter: Chris Lindish, Regional Director, RENTCafé Reach

Here is the replay:

   

AIM Reinvent on August 16-18.

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