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AIM Reconnect: Online Reputation and the Pandemic Impact

Join us to discuss how the global pandemic affected online ratings and reviews and challenged previously held ideas of resident satisfaction. We’ll...

AIM Reconnect: Next Generation Marketing: Your Renters Have Changed. Have You?

Join celebrated marketing consulting and bestselling author Andrew Davis to kick off this year’s AIM conference. Andrew will show you how to adapt...

AIM Reconnect: Why Omni-Channel Video Marketing Really isn’t that Hard

We will cover how to approach video content creation, guidelines for successful creatives, and how you can repurpose the same creative across...

AIM 2020 Webinar Recap - Take a Journey Through the Eyes of Renter

The leasing process has changed considerably since the outset of the pandemic. Marketing, online engagement, touring and follow-up have taken up new...

AIM 2020 Webinar Recap - Meeting Renters’ Expectations With Virtual Leasing

Pandemic or not, apartment communities continue to experience momentum around virtual touring. Surveys show that the opportunity to view apartments...

AIM 2019 Session Recap: Psychological Marketing

Psychological Marketing: The Mind Games You Need To Master

Psychology plays an enormous part in marketing, as companies utilize behavior tactics to...

AIM 2019 Session Recap: Multi-Touch Attribution

Multi-Touch Attribution: Changing Your Investment in Marketing

How can we know which leads coming from multiple digital sources are the best for our...

AIM 2019 Session Recap: Ask Me Anything - Listing Site Leaders Answer All Questions

Ask Me Anything: Listing Site Leaders Answer All Questions

By the nature of its business, an Internet Listings Services (ILS) is an a unique position...

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