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AIM 2023: An Owner, Operator, and ILS Walk into a Bar...

Self-guided tour scheduling, AI, and happier associates improve performance.

Apartments.com research shows that about 40 percent of renters are...

AIM 2023: Applied AI for Multifamily Marketing

The apartment industry is finding more uses for Generative AI or ChatGPT every day.

Uses for Generative AI or ChatGPT continue to grow at an amazing...

AIM 2023: Key Manufacturing Principles Can be Applied to Multifamily Operations

Many jump on the first viable solution to a perceived problem and often it is incorrect and costly compared to the alternative.

Apartment operators...

AIM 2023: Automated Customer Touchpoints Set the Stage for Apt Centralization

Applying automated customer touchpoints is an essential precursor to realizing operational efficiencies and centralizing property operations.

With...

AIM 2023: Streaming TV – The Future of Advertising for Your Apartment Community

Ads cost roughly $1 for five views on Hulu and $1 for about 20 views on other streaming channels.

Coming to a streaming media commercial break near...

AIM 2023: The New Science of Multifamily Marketing

“The world is moving so fast, but don’t be afraid of it. Try new things. Be nimble.”

The media consumption habits of the next generation of renters...

AIM 2023: AI and the (rapidly evolving) state of search

“Search experience optimization” is the new way to look at SEO.

Given recent rapid advances in artificial intelligence, the future of apartment...

AIMx 2022: Views From the Rollercoaster

Q3 Brought an End to Coasting on 2021 Multifamily Demand

The multifamily industry managed to ride the wave of an historic 2021 all the way through...

AIMx 2022: Startup Showcase

Connect

Connect Solves the Lead Source Attribution Mystery

Lead source attribution is something that continues to bedevil apartment marketers....

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