AIMConf Blog

AIM 2025: When Crisis Calls

When Crisis Calls: You Are Not Alone - Building Resilient Communication for Multifamily Properties

A man in a bathrobe with a shotgun, a viral HOA newsletter rumor, and...

AIM 2025: Loyalty as a Leasing Engine

Loyalty as a Leasing Engine

What if your most powerful leasing tool wasn’t SEO, ILS, or advertising spend—but the residents already living in your community? That was...

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AIM 2025: Centralization for Third-Party Management

Centralization for Third-Party Management

There’s a big difference between talking about centralization and actually implementing it—especially when you don’t own the...

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AIM 2019 Session Recap: Letting Go of Marketing’s Biggest Lies

Letting Go of Marketing’s Biggest Lies - Samuel Scott

Feeling good about the way your direct marketing campaigns are driving leads? You should. But...

AIM 2019 Marketing Data

AIM 2019 Session Recap: Maximize Your Leads

Maximize Your Leads: How to Increase Conversion and Lower Costs with Unattended Showings

Marketers have come to appreciate the extra reach technology...