Unpacking the Search Evolution: Ready, Set, GEO!

As search behavior shifts from keywords to conversations, apartment marketers are entering a new...

Google Insights: The Future of Multifamily Search, Advertising and AI Impacting Renter Journeys 

In a high-energy session sponsored by RealPage,...

Making Sense of the Market: Data & Insights that Matter for Multifamily Marketers

Zillow’s Chief Economist, Skylar Olsen, kicked off AIM 2025’s most...

The Big Picture: Economic Insights and Marketing Innovations in Multifamily

Today’s economic picture is driving housing choice and affecting...

Lights, Camera, Acquisition! Creating an AI-Powered Video-First Strategy

Apartment marketers find value in streaming video ads.

Apartment marketers...

You Need Help from Operations! But You Need Good Data First…

Operations and marketing teams working together can help increase renter satisfaction.

...

Harmonizing Your Tech Stack & Resident Experience

It’s key for all levels of onsite employees to be on board in the process from the start.

If you...

The Investment Case for Branding and Customer Experience: Hotelier Lessons from Hampton by Hilton

Branding starts by providing your customers with...

Having It All by Keeping It Simple: Case Studies of Simplified Amenity Programs

Apartment companies seek creative ways to drive revenue.

In this...