AIMConf Blog

AIM 2025: Startup Innovation Showcase

White-Label vs. Native Apps: Navigating the Multifamily Mobile App Maze

The future of multifamily is being rewritten—not in boardrooms, but in the minds of daring...

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AIM 2025: Setting Everyone Up for Success

Setting Everyone Up for Success: How Supplier Partners Should Actually Approach the Sales Process

At AIM 2025, a powerhouse panel of industry leaders pulled back the...

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AIM 2025: Lead Like You, Not Like Them

Opening Keynote: Lead Like You, Not Like Them

Rocky Garza took the AIM 2025 stage with a bold and energizing call to action: stop trying to lead like someone else. In...

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AIMx 2022: Furnished Rentals, Short-Term Rentals and the Future of Living

Resident ‘Future of Living’ Starts with Home-Sharing, Flexible Living

It’s becoming more apparent that every Class A building will soon have some...

Housing Renters

AIMx 2022: A Sneak Preview: Renter Insights from Zillow’s 2022 Consumer Housing Trends Report

New National Survey Brings New Perspectives on Renter Behaviors, Trends

Zillow will soon release it's 2022 Renters Consumer Housing Trends Report...

Digital Affairs

AIMx 2022: Are your digital affairs in order?

For Apartment Marketers, ‘Keeping Your Digital Affairs in Order’ is Crucial

For apartment marketers, keeping your “digital affairs in order” is...

Data Technology

AIMx 2022: From Data Pain to Data Gain: See What You’re Missing

Technology Speeding Up the Process for Generating Apartment Performance Reports

Many today are drowning in data yet still struggle to get insights...

Technology Hiring

AIMx 2022: Case Study: Overcoming Hiring Struggles with Technology

AIMx Perq

Andy Medley, Perq Laramar Group Case Study Co-Founder, CRO

Managing incoming leads was difficult for onsite staff. Unmanageable. There was...

Affordability SEO

AIMx 2022: Budget Season: How to Determine & Justify Your SEO Budget

Professional SEO Leads to Greater Website Performance

Apartment companies that include professional SEO on their websites are seeing significantly...

Centralized Leasing Property Management

AIMx 2022: The Property Management Company Of The Future - Progress Report

Exploring the Process and Strategy for the Prop Co of the FutureThe AIM Conference began an ongoing series of in-person and virtual meetings among...

Data

AIM 2022 Session Recap: “Popsicles Cause Sunburn” – Fun Stories That Make Us Data Smart

Data cannot be trusted when it is not collected and analyzed properly.

Munish Gandhi, CEO at Hyly.AI; Terry Moody, Director, Marketing Technology at...

Renter Preferences Social Media

AIM 2022 Session Recap: Social Media Workshop – The 10 Things You Should Be Doing Now

The modern renter has evolved - especially in the last year.

The pandemic has shifted preferences and changed how we work, travel, communicate, shop,...