Explore all the presentations from AIM Conference 2025 — featuring industry leaders, innovative strategies, and actionable insights to elevate the resident experience and drive multifamily performance.
Monday, May 5
Google Insights: The Future of Multifamily Search, Advertising and AI Impacting Renter Journeys
Making Sense of the Market: Data & Insights that Matter for Multifamily Marketers
Unpacking the search evolution: Ready, set, GEO!
Setting Everyone Up for Success: How Supplier Partners Should Actually Approach the Sales Process
Survive or Thrive: Tenant Expectations in the Era of Instant Gratification
Apartment Marketing in a World of Price Transparency
Legal Compliance in Apartment Marketing: What to Watch For Now
Friction Feud: How Friction Between Marketing, Tech and Team Slows Leasing
Beyond the Theory: Building Real Campaigns with Generative AI
Tuesday, May 6
Vendor Management: Not Boring, We Promise! (Save more money while reducing your risk.)
Decoding the Digital Dialogue: Transforming Multifamily Marketing through Advanced Social Listening
Started From The Bottom (Of The Funnel), Now We’re Here: Leveraging AI Beyond the Lead
More Than Stars: How Maintenance Drives Resident Reviews in the Age of FTC Accountability
Stupid Marketing Sh*t We’ve Done (And How to Stop You From Doing It Too)
Think Small, Win Big: Leveraging Micro-Influencers for Multifamily
The Art and Science of Marketing: Leveraging Data to Power Creativity
A More Perfect Union: Strategies for Creating a Better Integrated Proptech Stack & Ecosystem
Growing from Within: Promoting Opportunities with Equity and Impact
Criticism to Credibility: Building Renter Trust Through Transparency
Centralization for Third-Party Management
Loyalty As a Leasing Engine
Wednesday, May 7
Don't Fumble the Handoff: Creating a Smooth Move-In Process
The High Cost of Hyperbole: “Luxury” and Other Multifamily Curse Words
