There’s been a flood of consumer advertising from Apple and Facebook calling attention to new consumer data privacy rules designed to benefit...

The leasing process has changed considerably since the outset of the pandemic. Marketing, online engagement, touring and follow-up have taken up new...

Pandemic or not, apartment communities continue to experience momentum around virtual touring. Surveys show that the opportunity to view apartments...

Providing Internet is “table stakes” in apartment marketing these days. Marketers can and should be bragging about their impressive bandwidth, smart...

Developers are reimagining amenities in glorious new ways to fit today’s apartment resident active trends lifestyle.